An Impromptu Review: L'Oréal Colorista Paint Rose Blonde

An Impromptu Review: L'Oréal Colorista Paint Rose Blonde

I finally was able to achieve my long-lusted over white accent streak. But, it turns out, I kind of...don't like it on me.

Was going to write about the experience this time around, but here is a little recap instead. I used some random cheap blonde drugstore dye, since it's basically just bleach that I was going to pair with a Wella toner I had ordered. This was fine. Then the damn toner failed to arrive (it's still not here, as a matter of fact) so I picked up L'Oréal's DIALight 10.21 Milkshake Sorbet Irisé. This ended up being lovely, but it did not last long at all, even for a semi-permanent. Boo.

Now, I already had a game-plan in mind. I was going to wait until my roots grow out a bit, toss red henna on the bleached blonde sections, condition my hair like mad for a few weeks and then use a dark henna over all of my head. 

In the meantime though, I figured that I have poured so many chemicals on my hair, what is one more batch, huh? Kidding. Kind of. 

So, I opted to scoop up L'Oréal Paris' Colorista Paint Rose Blonde. Or "#RoseGold", because everyone is marketing to edgy, hip millennials now. 

L'Oréal Paris Colorista Rose Blonde (price varies by retailer)

L'Oréal Paris Colorista Rose Blonde (price varies by retailer)

I actually did some research on this purchase beforehand and L'Oréal really seems to have saturated the Internet with very kind reviews; I believe that they rolled out a lot of samples and bloggers were game to try them out for free in exchange for some softer-than-normal responses. Am I being cynical? Maybe. But I've been working in PR for quite some time and that's sort of how it goes.

That's not super helpful to you though, so here is an honest take on this beauty buy!

Ready for the pros? The application brush is great...but not all that different than the one that you can grab at the beauty supply store. It's relatively inexpensive; less than ten euros/twelve dollars. It doesn't have to be kept on for too, too long. It does a good job at lightening hair.

Cons. There are so many. The formula is drippy. The smell reeks. I have been playing around with hair dye for a solid decade and a half (hell, I've even gotten a perm...don't ask) and this just may have been the burning-iest, nastiest mixture that I have ever had the misfortune to encounter. Oof.

My biggest complaint though is that this might as well be a packet of bleach with some pink hues thrown in it. And maybe that is what it is?

I didn't want to waste what was left of the mixture after I finished painting it onto the accent streaks, so I put it on all of my hair, including the back part, which was "virgin" hair. My hair is naturally a very dark brown ashy color, by the way.

It did an excellent job at lightening the back section of my hair...just not to the kind of rose blonde that is plastered all over the packaging. Oh well. However, I totally get that this is on me, due to the fact that it is clearly geared towards already-blonde folks anyway.

The front of my hair is a totally different story. It was already light. This added a slight pinkish hue and it is, I'll admit, adorable. But I have only washed it once to remove the dye and it is already fading away! Hm.

All in all, I'd say SKIP THIS. I might actually buy this again if I can find it since I don't hate-hate-hate the end-result but it is not at all what I had been chasing originally. If you want rosy blonde hair, either go to a professional—please, go to a professional, my darling sunshine!—or find a better option. 

Edited to add: The final results aren't nearly as orange as they look in the photos above. Here is another snap of it after I had soaked Clairol Shimmer Lights Shampoo on it for a bit before following this up with another purple shampoo suds session in the shower...

Happy to answer any questions on Twitter and Instagram. I'm @breesteinbronn on both, because I am not that creative, apparently.

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High-End Minis You Can—And Should—Test Out

High-End Minis You Can—And Should—Test Out